Private label delivery for agencies
White Label SEO Services Your Clients Never Trace Back to Us
You keep the relationship, the brand and the retainer. We run the research, the technical work, the content briefs and the link acquisition behind your logo, on your domain, under a service level you can put in a contract.
- Branded delivery
- Partner-owned domains
- Fixed response windows
- No direct client contact
- Single-site entry point
workspace
Built for the people who sell the work, not for the end buyer
This is a channel page. If you are the business owner looking for someone to run your own site, the Google SEO Agency Management page is the right starting point. What follows is for the studios, agencies and consultants who win the client, hold the relationship and need reliable fulfilment underneath.
Web design studios
You ship a beautiful site, then the client asks what happens next. White label SEO turns launch into a recurring line item without hiring a search team.
Performance agencies
Paid media clients keep asking for organic. You keep the strategy and the account, we handle the technical and content load without diluting your margins.
Freelancers and consultants
You can sell the roadmap but cannot produce eight briefs a month alone. Partner capacity lets you accept the retainer you would otherwise decline.
What white label actually covers here
White label is not a logo swap on a generic report. It is a delivery relationship where the output arrives in your voice, in your format, on a schedule you promised, and where nothing in the artefact contradicts the story your account manager is telling.
Your brand end to end
Audits, briefs, roadmaps and monthly reports are produced in your template with your logo and colour system. Dashboards sit on a subdomain you own. We do not add a "powered by" line, a footer credit or a case study reference without written permission.
Your domain, your data
Search Console, analytics and the reporting layer belong to you. We work as delegated users and export everything into your workspace. If the partnership stops, the client relationship and the data history stay exactly where they are.
One named contact
Each partner account gets a delivery lead and a backup. Both are reachable in your channel, not the client's. Requests arrive through a single queue so nothing is lost between email threads and call notes.
What lands on your desk
- Technical audit with prioritised fixes written for a developer, not for a search engine.
- Keyword and intent map grouped by template and buying stage.
- Content briefs with outline, entities, internal links and acceptance notes.
- On-page delivery notes your client's team can implement without a call.
- Link acquisition with placement logs and relevance rationale.
- Monthly report in your template, plus a client-safe summary paragraph.
Every deliverable ships with a one-paragraph "how to present this" note, because the gap between good work and a confident client conversation is usually just framing.
Three partnership levels, no price list on a public page
Placement depends on how many sites you run, how fast you need turnaround and how much of the client conversation you want us to arm you for. Commercial terms are quoted against volume after a short call, because a tier that fits a studio with four sites is wrong for a consultancy with thirty.
Single-site partner
For freelancers and small studios testing organic as a service line.
- One active site
- Standard production queue
- Monthly report in your template
- Email and chat support
Multi-site partner
For agencies running a book of retainers with predictable volume.
- Up to five active sites
- Named strategist and backup
- Priority queue with faster turnaround
- Quarterly planning support
- White label workshop for your team
Portfolio partner
For groups with many properties and joint commercial targets.
- Unlimited site slots by agreement
- Dedicated delivery pod
- Joint roadmap reviews with your leadership
- Co-marketing and pitch support
- Custom SLA and escalation path
How work moves from your brief to your client
Five handoffs, each with an owner and a due date. The chain is intentionally boring: predictability is the product.
You submit the site, the market and the promise you have made. We confirm scope in writing within one business day.
Access check, crawl, query map and a short written read on the commercial bottleneck.
Briefs, fixes and outreach run in a two-week sprint against the agreed acceptance list.
Tone, terminology and template check. Nothing leaves without matching your house style.
Deliverable plus a talk track for your account manager, so the client conversation is already prepared.
For partners running technical delivery through their own team, the same chain applies with step three replaced by a documented fix list and a follow-up check two weeks later. That model suits anyone whose client insists on retaining implementation. If that client is large enough to need its own operating rhythm, the structure in SEO Services is usually the right template to copy.
Boundaries that keep the partnership clean
The fastest way to lose a partner account is a well-meaning account manager emailing the end client directly. We treat that as a defect, not an initiative. The table below is the default split; it can be adjusted in writing, but never silently.
| Activity | Partner | WebSEOGrow |
|---|---|---|
| Client communication | Owns every call and email | Supplies notes and talk tracks |
| Strategy sign-off | Approves the roadmap | Drafts and defends options |
| Technical implementation | Coordinates their dev | Writes the fix list and verifies |
| Content production | Approves tone and claims | Researches, writes, optimises |
| Reporting | Presents to the client | Builds and annotates the numbers |
| Escalation | Decides priority | Four-hour acknowledgement |
What we will not do
We will not promise a ranking position, contact your client without a written introduction, put our brand on a shared document, or take on a direct engagement with a company we were introduced to through your account. That last clause matters more than it sounds: it is the difference between a fulfilment partner and a competitor with a head start.
What partners see in the first ninety days
A web studio added SEO to its hosting package. Seven client sites onboarded in one quarter, all reports under the studio's brand, one delivery queue.
A performance agency's organic retainer revenue grew 31% in two quarters after adding a documented technical audit to its pitch.
On-time delivery across a portfolio of nineteen sites, measured against the dates promised in the partner's own client contracts.
The work is only white label if the partner can answer a hard client question without checking with us first. That is the standard we build the talk tracks to.
Ask for the partner pack
Send your site count, the markets you serve and the turnaround you have already promised. You will get a scoped delivery proposal, a sample branded report and the escalation terms in writing.
Questions agencies ask before signing
- Does our client ever see your brand?
- No. Reports, dashboards and documents carry your logo, your colours and your domain. Your account manager is the only named contact the end client sees, and we stay out of shared folders and email threads unless you invite us in writing.
- What is the minimum volume for a partner account?
- One site. Tier placement reflects the number of active sites and the turnaround you need, not a revenue commitment signed months in advance. Partners move up when the volume is real, not when a forecast says it might be.
- How fast do you respond to an escalation?
- Critical technical issues are acknowledged within four business hours. Brief requests within one business day. The monthly partner report lands by the fifth business day, and a missed date is reported before it happens rather than after.
- Can we repackage the scope under our own language?
- Yes. Partners routinely rename deliverables to fit their retainer structure. The one condition is that technical commitments stay visible to whoever signs off, because a promise quietly edited out of a scope becomes a dispute six weeks later.
- Who owns the accounts and the history?
- You do. Every property, dashboard and export sits in an account you control, and we operate as a delegated user. There is nothing to migrate if the partnership ends, which is exactly how it should be.
- What do you need from the end client?
- Read access to search and analytics, a decision-maker for content approval, a named developer contact, and one subject-matter interview per content cluster. Without those four, timelines stretch regardless of who is delivering.
- Do you take on the client directly afterwards?
- No. Introduced accounts stay with the partner. That commitment is written into the agreement, not left to etiquette.